Black Friday: A Global Shopping Phenomenon and Its Impact on the Coffee Industry

Black Friday, originating in the U.S., has grown into a global retail event, influencing economies worldwide. Traditionally held after Thanksgiving, it marks the start of holiday shopping with steep discounts.

Key Highlights:

• United States: In 2023, Black Friday saw $9.8 billion in online sales and 76.2 million in-store shoppers, showcasing its enduring popularity.
• United Kingdom: UK shoppers spent £7.5 billion during Black Friday 2023, reflecting strong consumer engagement.
• Australia: With $12.7 billion spent in 2024, Black Friday has overtaken Boxing Day as the nation’s top retail event.

Coffee Industry Impact:
The coffee industry thrives during Black Friday, with discounts on machines, grinders, and specialty beans. Brands like Nespresso report significant sales boosts, tapping into consumer demand for premium brewing experiences.

Comparison with China:
China’s Double 11 (Singles' Day) dwarfs Black Friday in scale, with $84.5 billion in sales in 2023. Coffee’s growing popularity in China aligns with similar global sales strategies.

Conclusion:
Black Friday unites global markets in a shopping frenzy, with the coffee industry leveraging this momentum to deliver exceptional deals. As retail events like China’s Double 11 grow, global consumer behaviours become increasingly interconnected.

Stay tuned to Coffee Analytica for insights into market trends and how they shape your coffee journey!

Black Friday: A Global Shopping Phenomenon and Its Impact on the Coffee Industry

Black Friday, originating in the U.S., has grown into a global retail event, influencing economies worldwide. Traditionally held after Thanksgiving, it marks the start of holiday shopping with steep discounts.

Key Highlights:

• United States: In 2023, Black Friday saw $9.8 billion in online sales and 76.2 million in-store shoppers, showcasing its enduring popularity.
• United Kingdom: UK shoppers spent £7.5 billion during Black Friday 2023, reflecting strong consumer engagement.
• Australia: With $12.7 billion spent in 2024, Black Friday has overtaken Boxing Day as the nation’s top retail event.

Coffee Industry Impact:
The coffee industry thrives during Black Friday, with discounts on machines, grinders, and specialty beans. Brands like Nespresso report significant sales boosts, tapping into consumer demand for premium brewing experiences.

Comparison with China:
China’s Double 11 (Singles' Day) dwarfs Black Friday in scale, with $84.5 billion in sales in 2023. Coffee’s growing popularity in China aligns with similar global sales strategies.

Conclusion:
Black Friday unites global markets in a shopping frenzy, with the coffee industry leveraging this momentum to deliver exceptional deals. As retail events like China’s Double 11 grow, global consumer behaviours become increasingly interconnected.

Stay tuned to Coffee Analytica for insights into market trends and how they shape your coffee journey!